INSIDE GFIVE’S CAM’RON PLAY

Minority-owned cultivator GFive already had a celeb in its Big Baby Bud spokesman/partner (actor-comedian Darren Brand). Now that the company has linked up with iconic old-school MC Cam’ron, it's fair to ask about the strategy behind these deals.

Cam considers himself a would-be owner more than spokesman. How does CEO Larry Smith negotiate that?Cannabis Business Times

• According to Smith, the best results have come . . .
  

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