NEW CUSTOMERS AND OPPORTUNITIES VS “EXTINCTION-LEVEL EVENTS”
			
			        As COVID-19 is reshaping everything else, so it's changing the way people buy legal REC in Ontario. Jameson Berkow, editor-in-chief of new cannabis publication The Rise, pondered the 30% of new customers ordering from the Ontario Cannabis Stores and guessed hopefully they'd been won over from the legacy market due to its reliance on potentially COVID contaminated cash.Twitter--@JamesonBerkow

