“Oddly-Well Positioned”: COVID Shows Industry’s Resiliency, Report Says

Illinois' new REC market was booming as 2020 began. After years of tribulation, many licensees and service providers nationwide anticipated strong revenue growth.
Then the COVID-19 pandemic brought a “harsh reality of closed stores, disrupted supply chains, staffing issues, and unprecedented challenges, driving down year-end revenue forecasts,” according to a new industry report. The fast-growing industry already faced hurdles like slow federal policy movement and a capital shortage. With the pandemic, “those problems looked minuscule by comparison.”
The report—Rising to the Challenge . . .