Tall Order from Molson Coors/Hexo Beverage Maker Truss

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Brett Vye, CEO of Molson-Coors/Hexo cannabeverage maker Truss, predicted infused beverages would ultimately represent between 20% and 30% of the total REC market.

• Vye said Truss, with its Molson-Coors connection, was a company of "beverage specialists, not beverage generalists," as opposed to its principal competitor, the combined forces of Canopy and Constellation.
• US markets, where beverages have been . . .
  

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