THESE COLORS WON’T RUN (BUT NOW THEY’LL GET YOU BUZZED)

If you've happened to follow recent variations on the once boring-as-foil Pabst Blue Ribbon, it wouldn't surprise you to know that last year's higher-potency Extra, lower-strength Easy and intentionally toothless Non-Alc took the brand one direction. Then, the 175-year-old company went a whole different way, launching PBR Hard Coffee and following with 

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