WILL ‘STONER-LESS’ CANNABIS BECOME THE NEW NORMAL?
PHOTO BY BERNARD HERMANT ON UNSPLASH
Akerna’s initial public offering and multiple recent dispensary acquisitions have involved rebranding that de-emphasizes someone’s idea of a stoner. Many marketers new to the space are pushing a kind of greenwash to win over noobs.MJ Biz Journal
- “The industry is changing and sort of going from possibly something that’s sort of way recreational and goofy to something . . .
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