Member Content
Yes, Cann has a plan
Cann co-founder Luke Anderson, (Courtesy: Cann)
Microdose beverage brand Cann loses money on every can it sells. When you’ve sold more than 10M — more units than any other infused drink brand, co-founder Luke Anderson says — that begins to add up.
The losses are under control, Anderson told WeedWeek. He said Cann is in the midst of a "predictable shrinking burn," as it bets the groundwork it has laid will soon start paying off.
For years now, drinks have been the next big thing in weed. But the category -- bulky . . .
Log in or become a WeedWeek Member to read this article.
