A NEW TAKE ON THE QUALITY PROBLEM
Cannabis educator and personality Jonathan Hirsh proposed a new explanation for why so much LP REC arrives dry and crunchy.
- “Clearly we have a hydration problem when it comes to legal product,” he said. “Great cannabis involves curing properly and packaging it properly, then shipping it out. If it’s grown and cured properly, and stored and packaged properly, there should be no issue in the products consumers are buying.”
Hirsh told me he’d met a packaging producer who was excited about the benefits of standard LP packaging—which he said was non-airtight, in order to allow the product to cure en route. (“Like a tomato,” Hirsh said, picked before ripeness, and ripening in transit.).
- Hirsh said this should work in theory, “Yet the product ends up crunchy.” Many REC products are shipped with moisture packs designed to never get palpably dry and crunchy—even as they do run out of moisture, particularly in non-airtight containers.
- A lack of airtightness is the problem, yet LPs are motivated by the desire to ship products as quickly as possible (rather than storing them to cure them). Hirsh said “storage and time” are money losers for LPs.
Quick Hits
- An American publication said Canada’s three greatest “legalization missteps” were stocks traded “on fantasy,” Ontario and Quebec’s slow rollout of REC retail stores, and the delay in bringing edibles to market.
Green Entrepreneur - Veterans and retired RCMP officers are now eligible for up to a $300 reimbursement on MED vaporizers from Veterans Affairs Canada.
Health Europa
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