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As the Festival’s 56th Anniversary Approaches, Woodstock Celebrates Peace, Love & Plant Power with a New Line of Cannabis-Infused Beverages

By WeedWeek
Aug 12, 2025
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The heritage brand from the iconic 1969 festival has created a new line of premium, low-dose THC-infused functional seltzers.

Key Takeaways (TLDR)

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  • Woodstock’s THC Infused Seltzers offer a unique advantage with mood-based experiences, blending minor cannabinoids and functional ingredients for a competitive edge in social and relaxation scenarios.
  • Woodstock’s THC Seltzers promote a healthier lifestyle by offering a low-calorie, alcohol-free alternative that fosters community, consciousness, and positive change among health-conscious consumers.
  • Woodstock’s new line features four flavors, each with 2.5-5mg of THC and a mix of cannabinoids and functional ingredients, designed for specific moods and health benefits.
  • Discover Woodstock’s innovative THC Infused Seltzers, with flavors like Citrus Spritz and Dark Berries, crafted for creativity, relaxation, and restfulness, embodying the festival’s legacy.

Somerville, MA (Newsworthy.ai) Tuesday Aug 12, 2025 @ 9:00 AM EDT

As the Woodstock brand celebrates its 56th Anniversary on August 15, 2025, a new generation of experience seekers are enjoying the iconic heritage brand’s new line of Woodstock THC Infused Seltzers. Formulated with complex flavors and functional ingredients, these low-dose, ready-to-drink canned beverages provide a modern approach to letting loose that still encapsulates the spirit of the festival.

Elevated Flavors & Innovative Formulations

Woodstock’s four THC-infused seltzers feature elevated flavors like Citrus Spritz, Yuzu Ginger, Raspberry Lychee, and Dark Berries, each formulated with minor cannabinoids and functional ingredients for specific mood-based experiences.

“The same plant-forward values that defined the original Woodstock festival now drive today’s wellness movement.”

Woodstock offers four elevated flavors, each thoughtfully crafted to provide a unique mood-based experience. Each contains 2.5-5mg of hemp derived THC, making them accessible to both cannabis newcomers and those seeking a mindful alternative to alcohol. Additionally, Woodstock Seltzers have been expertly crafted with a harmonious blend of minor cannabinoids (CBD, CBG, CBN, CBC) and functional ingredients (Lion’s Mane, Reishi, Cordyceps, and L-theanine).

At just 40 calories per can – 60% fewer than typical hard seltzers – and made with organic fruit juices and all natural sweeteners, the brand’s commitment to functional ingredients ensures benefits beyond a buzz for the new generation of health conscious consumers.

Woodstock Beverage Product Lineup:

  • Citrus Spritz (“Laugh”) — 2.5mg of THC, 2.5mg of CBC, 2.5mg of CBG, Lion’s Mane and Reishi for social moments that inspire creativity and connection

  • Yuzu Ginger (“Chill”) — 2.5mg of THC, 2.5mg of CBC, 10mg of CBD, L-theanine and Cordyceps for perfect for unwinding or finding your center after a long day

  • Raspberry Lychee (“Solace”) — 5mg of THC, 5mg of CBG and 20mg of CBD, Lion’s Mane and Cordyceps for stress relief and peaceful introspection

  • Dark Berries (“Dream”) — 5mg of THC, 5mg of CBN, 15mg of CBD, L-theanine and Reishi to support restfulness and relaxation

Key Product Features:

  • Low-dose formulations (2.5-5mg THC) for approachable, controlled experiences

  • Functional cannabinoid blends targeting specific moods and occasions

  • Premium, complex flavor profiles using elevated ingredients

  • Better-for-you alternative to traditional alcoholic beverages

  • 40 calories per can – 60% fewer calories than typical seltzers

  • Made with organic fruit juices and organic cane sugar

A New Era of Woodstock Enthusiasts:

The launch comes as younger generations are drinking less while showing increased interest in both cannabis products and functional beverages. Woodstock targets health-conscious consumers seeking better alternatives to alcohol – from working professionals and modern parents looking to decompress without hangovers, to creative individuals and music enthusiasts who value authentic experiences.

In addition to being “sober curious”, many are “canna-curious” consumers who haven’t used cannabis recently (or ever) but are open to exploring it as a functional alternative to alcohol. What unites Woodstock’s customers is their desire for products that offer both social enjoyment and functional benefits – whether that’s stress relief after a demanding day, creative inspiration for social gatherings, or natural sleep support – all while maintaining their commitment to healthier lifestyle choices.

The original Woodstock brought people together around peace, love, music and plant-powered values that are driving today’s wellness movement. Our beverages honor that legacy while creating new moments of connection for consumers who share those timeless ideals, whether they were there in ’69 or are just discovering Woodstock today.” — Richard Lee, CEO of Woodstock Goods

Expanding the Movement

Woodstock THC Seltzers are available direct-to-consumer at woodstockgoods.co in over 30 states, as well as at specialty retailers and liquor stores across Illinois, Tennessee, New Jersey, Connecticut, Ohio, and Kansas/Missouri. The brand has plans to expand into additional states where hemp derived THC is legal later this year.

Festival Values for a New Generation

As the anniversary of the festival approaches, Woodstock’s mission is to introduce the festival’s values to a new generation. The original festival’s themes of community, consciousness, and positive change resonate with today’s consumers seeking authentic connections and meaningful experiences.

About Woodstock

Woodstock beverages embody the spirit of the legendary 1969 festival, creating elevated cannabis drinks that bring people together for peace, love, and positive vibes. With low-dose THC, premium functional ingredients, and complex flavors, Woodstock offers a better buzz for the wellness-conscious consumer. Join the movement at woodstockgoods.co.

Additional Information

Media Contact for Woodstock Goods


Alexandra Van Iden

3104874628

alexandra@weareprismatics.com

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