Indica/Sativa distinction remains bogus
MJBiz reports more edibles brands are giving up the indica/hybrid/sativa lexicon and accompanying strain names for descriptions of a products' effects. The thinking is new customers are more likely to identify with straightforward descriptions like focus, energy or sleep than terms from cannabis lore.
- It notes brands have to be careful not to overpromise their effects or they could attract unwanted attention from regulators.
What the story doesn't mention is that everyone . . .

