EXCLUSIVE: Metrc seeks growth in licensed supply chain
Lucid Green CEO Larry Levy (Courtesy: Lucid Green)
Over a decade, Metrc has built its business on one product, a platform used by states to help regulate their cannabis industries. The market leader by far, Metrc holds more than 20 state contracts, and added Virginia this week.
In Metrc markets, the company is the exclusive provider of ‘track and trace’ software. The company says it is used by more than 300,000 individuals at regulators, ancillary tech providers and nearly 40 . . .
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