WHAT DO YOU GET WHEN YOU CROSS A BREW WITH AN EXTRACT?
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In a look at five case studies of partnerships between cannabis and mainstream companies Marijuana Business Magazine explored the partnerships' collaboration, origins and why some succeeded and some failed.Petaluma's Lagunitas Brewing Co. partnered with Santa Rosa's AbsoluteXtracts, and what played out was as unsurprising as the events were illustrative.MJ Biz Mag
- The partnership was born of "one of those nights hanging . . .
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